Predictable income
Know what rent you will receive each month, without your income stopping simply because an occupant changes.
Agreed monthly rent. No landlord void periods. No management commission. And far less for you to deal with.

A more hands-off way to be a landlord
With Guaranteed Rent, Rethinking Property becomes your tenant. You receive an agreed monthly rent while we take responsibility for the day-to-day running of the property and the people living there.
You own the property. We take care of the detail.
Rather than simply managing the property on your behalf, Rethinking Property rents it directly from you under an agreed long-term arrangement.
We pay you an agreed monthly rent, while taking responsibility for the occupants and day-to-day operation of the property within the terms of our agreement.
Agreements are typically structured for 3–5 years, depending on the property, strategy and your plans.
Key benefits
Longer-term agreements can give you greater visibility over your property income while we take care of the day-to-day operation.
Agreed monthly rent · No landlord void periods · No management commission
More than just rent
Where it makes commercial sense, selected properties may qualify for decorative works, furnishing, improvements or minor refurbishment funded by us as part of a longer-term Guaranteed Rent arrangement.*
That can mean improving the property without you having to organise the works or fund every item upfront.
How it works
We consider the property, its condition, local demand, potential strategies and your objectives.
You receive a clear offer setting out the proposed rent, term, strategy and responsibilities on each side.
Where agreed, we arrange any setup, compliance requirements, furnishing or initial works.
The agreement begins, we pay your agreed rent and take responsibility for the day-to-day management.
Yes. Your agreed rent is paid by Rethinking Property and is not dependent on us having an occupant in the property at that particular time, subject to the terms of your agreement.
It depends on the strategy.
Often, the Guaranteed Rent may be below the headline rent achievable through a conventional letting in exchange for greater certainty, no landlord void periods and no management commission.
Where a particular strategy allows the property to perform especially well, we may be able to offer around market rent or, in some cases, more.
Every property is assessed individually rather than applying a standard discount.
Your proposal will clearly set out whether the agreed rent remains fixed for the full term or is reviewed at agreed points, so you’ll know exactly what to expect before you commit.
That becomes our commercial responsibility.
Your rent is payable by Rethinking Property, rather than being directly dependent on an individual occupant paying us. If an occupant leaves or fails to pay, managing that situation and replacing them is our responsibility, subject to the terms of our agreement with you.
Everything is set out in a written agreement, including payment terms, each party's responsibilities, what happens if either side does not meet its obligations, and how the property is returned to you.
You'll see and agree these terms before committing.
The agreement clearly sets out the term, notice provisions and the process for returning the property to you.
We remain responsible for managing our occupants and planning for the end of the arrangement so that the property can be handed back in accordance with the agreed terms.
That depends on the property and the strategy agreed with you. Occupants may include working professionals, contractors, corporate guests or other suitable residents. Where appropriate, the property may also be operated under an agreed HMO or short-stay strategy.
We carry out robust checks and suitability assessments before placing occupants and take responsibility for their selection, onboarding and ongoing management.
The intended use of the property will be explained to you before you enter into the agreement.
We manage day-to-day maintenance issues directly and can take responsibility for agreed minor repairs and upkeep.
Utilities, council tax and other running costs can also be covered by us where this forms part of the agreement.
Major, structural, capital and specifically excluded works may remain the property owner's responsibility.
For selected properties, yes.
Where improvements support the proposed strategy, we may fund agreed decorative works, furnishing or refurbishment ourselves.
The level of investment depends on the property, proposed term and commercial arrangement.
Typically three to five years.
The exact term, any break provisions and responsibilities on each side are agreed before commencement.
Either from the start of the agreement or after any agreed setup or improvement period. Your proposal will clearly confirm which applies to your property.
There is no separate management commission deducted from the Guaranteed Rent agreed with you.
The regulatory environment continues to evolve, including how residential tenancies and possession are managed.
Under our model, we take responsibility for the occupant relationship and the day-to-day tenancy administration falling within our remit, meaning you do not personally need to manage every operational change affecting the people living in the property.
Some legal responsibilities can still remain with you as the property owner, and these are made clear within the agreement.
Depending on your mortgage, insurance policy and the intended use of the property, consent or additional permissions may be required.
This can include lender and insurer consent, licensing and, depending on the proposed strategy, planning considerations.
We discuss the intended use with you as part of our assessment so that the relevant requirements can be checked before proceeding.
Potentially, yes, but this will depend on the terms of the agreement and how the sale is structured.
If selling during the term is important to you, we can take this into account when discussing the proposed arrangement.
No — and we don't believe in forcing a property into a model that doesn't make sense.
We assess the property, local demand, condition, potential strategies and your longer-term objectives first.
If Guaranteed Rent works for both sides, we'll make you a clear proposal. If we believe conventional management, HMO management, serviced accommodation or another strategy would be better for you, we'll tell you that too.
Your property. A clear proposal.
Tell us a little about your property and what you're looking for. We'll assess the opportunity, consider the most appropriate strategy and give you an initial view.
Guaranteed Rent is available for suitable properties and subject to individual assessment, contract terms and agreed responsibilities. Maintenance and property improvement contributions vary by property and agreement. Major, structural, capital and other excluded works may remain the property owner's responsibility.
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