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Privacy Policy

Last updated: October 2026.

This policy explains how we collect and use your personal information when you use this website or get in touch with us, and the rights you have under UK data protection law (the UK GDPR and the Data Protection Act 2018).

Who we are

Rethink Accommodation Limited, registered in England and Wales, company no. 15047841. Rethinking Property is a trading name of Rethink Accommodation Limited. We are the controller of the personal information described in this policy and are registered with the Information Commissioner’s Office (registration number ZB590415).

For any question about this policy or your information, email info@rethinkingproperty.co.uk or call 0203 951 2148.

What we collect

When you send an enquiry through our website, we collect:

  • your name, email address and, if you give it, your phone number;
  • whether you are a landlord or an investor, and the service you are interested in;
  • if you give them, your property postcode, or your investment budget and areas of interest;
  • anything else you choose to tell us in your message.

We also hold what you tell us when you email or call us, and a record of our conversations with you.

How we use it

We use your information to reply to your enquiry, prepare a proposal or consultation you have asked for, and keep a record of our contact with you.

We rely on your request and our legitimate interest in responding to enquiries about our services. If you become a client, we use your information to provide our services under our agreement with you and to meet our legal obligations, for example for letting, client money and anti-money laundering rules.

We do not sell your information, and we do not use it for automated decision-making.

Who we share it with

We share your information only with the service providers who help us run our website, receive enquiries and handle email, and only so they can provide that service to us. If you become a client, we may share information where needed to provide our services, such as with referencing agencies, deposit protection schemes or contractors, and where the law requires it.

How long we keep it

If you make an enquiry but do not become a client, we keep your information for up to 12 months and then delete it. If you become a client, we keep your records for as long as the law and our regulators require, normally six years after our relationship ends.

Your rights

You have the right to:

  • ask for a copy of the personal information we hold about you;
  • ask us to correct information that is wrong or incomplete;
  • ask us to delete your information, or to stop or limit how we use it;
  • object to how we use your information.

To use any of these rights, contact us using the details above. We will reply within one month. If you are unhappy with how we have used your information, you can complain to the Information Commissioner’s Office at ico.org.uk, although we would welcome the chance to put things right first.

Cookies

This website does not use advertising or analytics cookies. It may store small technical settings in your browser so that pages work properly. If this changes, we will update this policy and ask for your consent where the law requires it.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page. See also our compliance information.